Thanks to the iPhone’s great interface and technology, reading books on the iPhone now has becoming an exciting experience  (and a big business, also). It has revolutionized the way we read, even the way we share our reading materials.

The Wattpad’s iPhone experience proved it. You can now enjoy the full Wattpad experience on your iPhone or iPod Touch! Wattpad today announced that its popular ebook reading application is now downloadable directly on the iPhone for free [iTunes link].

The YouTube-like community for reading and sharing ebooks app already packed with features include: personal library management, auto-bookmarking, portrait and landscape reading modes, configurable fonts and colors, automatic scrolling, personalized recommendations and social features.

“The Apple iPhone and iPod Touch have revolutionized the ebook landscape,” enthused Allen Lau, Co-founder of Wattpad. “We combine the large touch screens of the iPhone, our proven reading technology and huge collection of user-generated ebooks to provide the best possible user experience on mobile devices for free. Best of all, you don’t need a dedicated ebook subscription service or device, like Amazon Kindle or Sony eReader, as your mobile phone is always with you.”

[via Wattpad]